{"id":198,"date":"2024-10-07T16:15:38","date_gmt":"2024-10-07T07:15:38","guid":{"rendered":"https:\/\/www.neo.co.jp\/en\/?post_type=ir&#038;p=198"},"modified":"2025-07-04T10:06:00","modified_gmt":"2025-07-04T01:06:00","slug":"strategy","status":"publish","type":"ir","link":"http:\/\/www.neo.co.jp\/en\/ir\/strategy\/","title":{"rendered":"Strategy"},"content":{"rendered":"\n<p style=\"font-size:24px\"><strong>Rapid progress of desknet\u2019s NEO, our primary product<\/strong><br><span style=\"font-size: 16px\" class=\"sme-font-size\">Since its introduction in 1999, desknet\u2019s NEO has enjoyed continuous growth in its userbase, which reached a cumulative total of 5.3 million users in 2025. NEOJAPAN will continue to grow by expanding this user base in the future as well.<\/span><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:26px\"><strong>Structure for developing products that earn user support<\/strong><br><span style=\"font-size: 16px\" class=\"sme-font-size\">Since desknet\u2019s NEO&#8217;s first release, we have updated it annually to reflect user feedback. While its feature set was initially limited to scheduling and other tasks, through repeated updates it has come to encompass 27 features today. We will continue to listen to users to make sure that it can maintain the high levels of support it has earned.<\/span><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:24px\"><strong>International market development<\/strong><br><span style=\"font-size: 16px\" class=\"sme-font-size\">desknet\u2019s NEO and our other products have earned strong support in the Japanese market.<br>To grow their user bases even more, we have begun selling them in international markets. Currently we are building a foothold by opening facilities in ASEAN markets with the aim of making these products a firm favorite around the whole world.<\/span><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:24px\"><strong>Cross-selling to the desknet\u2019s NEO userbase<\/strong><br><span style=\"font-size: 16px\" class=\"sme-font-size\">We will sell a wide range of software, including the AppSuite no-code business app development platform, to desknet\u2019s NEO&#8217;s total of 5.3 million users. Additionally, we will grow sales by continuing to develop new products that win the support of users.<\/span><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:24px\"><strong>Utilizing advanced technologies<\/strong><br><span style=\"font-size: 16px\" class=\"sme-font-size\">In cooperation with our US subsidiary DELCUI, which serves as an R&amp;D base, we are tackling the challenge of developing revolutionary products using AI and other advanced technologies.<\/span><\/p>\n\n\n\n<p><\/p>\n","protected":false},"featured_media":203,"template":"","class_list":["post-198","ir","type-ir","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.neo.co.jp\/en\/wp-json\/wp\/v2\/ir\/198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.neo.co.jp\/en\/wp-json\/wp\/v2\/ir"}],"about":[{"href":"https:\/\/www.neo.co.jp\/en\/wp-json\/wp\/v2\/types\/ir"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.neo.co.jp\/en\/wp-json\/wp\/v2\/media\/203"}],"wp:attachment":[{"href":"https:\/\/www.neo.co.jp\/en\/wp-json\/wp\/v2\/media?parent=198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}